Devx: Macromedia has big plans for Flash. [via WebWord] Insofar as good user experiences go, a preponderance of the best sites seem to rely on Flash.
Warning: clue meter reading zero. Flash is scriptable and can interact with the browser to deliver rich content types as part of the user experience.
Read: glitzier ads. Macromedia plans to make Flash a platform for building applications rather than just animations.
God help us all.
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